CHARLES JENSEN
Executive Creative Director & Brand Steward

I am a creative leader who builds brands, directs culture, and designs content ecosystems. My career is rooted in a simple philosophy: the strongest creative strategies are built by leaders who command the craft.

My foundation began behind the camera and inside the edit bay. A commercial filmmaker by trade, I spent over a decade mastering the nuances of visual pacing, script architecture, and audience emotion. I leveraged that execution into executive leadership roles, transforming how entertainment, streaming, and sports products build brand equity.

As VP Brand & Creative for the Tennessee Titans, I led a high-impact internal agency at the intersection of brand strategy and revenue generation. My team masterminded the Titans Rebrand, breaking records for engagement, affinity, and sales. Concurrently, we led narrative strategy for Nashville's upcoming $2.1B stadium project, turning a physical destination into a multimedia canvas.

Prior to the NFL, I had the privilege of leading creative that shaped the entertainment and streaming landscapes:

Pluto TV: Pushed brand campaign innovation and steered an agile creative squad to capture market share in the FAST streaming sector.

Hulu: Spearheaded tentpole campaigns, including the “Hulu + Live TV” ecosystem, directly driving multi-million subscriber acquisitions.

NBC Sports: Ideated, wrote, and directed cross-platform campaigns for the Olympic Games, translating athletic milestones into brand value.

Whether leading a studio, launching a rebrand, or building marketing ecosystems, I lead with a filmmaker’s eye and a strategist’s mind. I bring a player-coach mindset to all aspects of leadership, fostering creative cultures that push boundaries, move audiences, and drive growth.